UNICA-BFSI – IT Knowledge Feed

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HCL Unica

Learn how the Financial sector can scale its Marketing to stay relevant in today's complex Martech environment.

Forget the old-school marketing playbook. Things have really changed in the marketing world, especially for Banking and Insurance. The landscape has transformed, demanding a recalibration of strategies in the expansive realm of Martech.

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HCL Unica

HCL Unica named as Gartner Peer Insights Customer's Choice 2022 Multichannel Marketing Hub

Features of HCL Unica

Omnichannel Engagement Toolkit

Orchestrate personalized omnichannel engagements, track progress and recalibrate marketing activities in real-time.

Fully Integrated Turnkey Delivery Engine

Leverage built-in SMS, Push, WhatsApp preconfigured templates for near perfect email marketing rendering and delivery fulfilment.

Easily Deploy on any cloud

Unica is cloud-native. The deployments are automatically provisioned and released with an on-demand allocation of infrastructure and minimum IT involvement.

Limitless Targeted Reach

Effortlessly create billions of personalized interactions for organizations with complex data infrastructures